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An Exploratory Study on the Success Factors of Corporate Foresight – Based on the Case of Korea Material Companies

This study noted that the importance of systematic foresight activities increases as preparation for the future becomes difficult due to the high volatility of the corporate environment. The concept and characteristics of corporate foresight were analyzed, and significant issues arising from corporate foresight were derived through case analysis. Corporate foresight, referred to here, can be defined as a series of activities that predict an uncertain future at the corporate level to secure the ability to respond by detecting changes early. The study found that factors such as management commitment, organizational capabilities, and organizational culture influence the practice of corporate foresight. Also, the study confirmed that corporate foresight could generate meaningful results only when actively promoted based on management's understanding of future predictions. Rather than the accuracy of foresight, forming consensus inside and outside the organization and securing the validity of the future prepared by the company through the process of recognition, prediction, and probing of change was meaningful. Corporate foresight is a practice to increase revenue and improve intangible capabilities such as organizational culture and research and development capabilities. Notably, this study analyzed the characteristics and significant considerations of corporate foresight through the case of domestic companies in an environment where corporate foresight is often carried out confidentially, internally, and rarely systematically.

Case Study, Corporate Foresight, Corporate Strategy

Kwon Eun Ju, Park Youngil. (2023). An Exploratory Study on the Success Factors of Corporate Foresight – Based on the Case of Korea Material Companies. American Journal of Management Science and Engineering, 8(3), 78-83.

Copyright © 2023 Authors retain the copyright of this article.
This article is an open access article distributed under the Creative Commons Attribution License ( which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

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